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Services  >>  Marketing  >>  Internet Marketing  >>  Online Advertising

Online Advertising

As the percentage of Internet consumer spending grows, more and more businesses are allocating portions of their budgets to online advertising.

Being seen by your audience is only half the battle. To drive ROI, a thorough and diversified advertising strategy must be employed; one that combines PPC, PPA and PPI tactics for optimal results.

VirtuosOnline provides integrated online advertising campaigns that exposes to prospective buyers. Once a campaign begins, we track pertinent information such as traffic, conversions and user behavior. Our approach to online advertising combines creative messaging with heavy back-end analysis, to see what's working and what could work better.

Online Advertising Specialities

We specialize in various forms of online advertising including:

  • Pay Per Click
  • Contextual Advertising
  • Pay Per Acquisition
  • Pay Per Impression
  • Local Search Advertising
  • Text Link Advertising
  • Banner Ads
  • Blog Advertising
  • E-zine Advertising
  • Web Video Advertising

Online Advertising Services

Our Online Advertising services include:

Before spending a dime, we determine which PPC engines (Yahoo, Google, MSN, Looksmart, Industry Brains, Ask, Enhance, etc.) and banner ad networks (DART, 24/7, Blogosphere, etc.) are most suitable. Target budgets for PPC and PPI campaigns are set, while ideas for creative and promotional campaigns are conceived and organized. [...]

Occurring simultaneously with ad strategy, online media planning and placement is employed in an ongoing effort. It ties in closely with analytics to determine which networks, creative ads and keywords are yielding the best conversion rates. [...]

Facilitates bidding and controls budgets on thousands of keyword phrases for all of the engines noted above. [...]

It's a scientific fact the wording of titles and descriptions impacts click-through rates, especially for paid searches. For example, using the same titles and descriptions for "cars" and "used cars" is a classic mistake and lost targeting opportunity. Time-consuming as it is, Blueliner experiments with variations and writes targeted copy for each keyword phrase to ensure optimal client benefit. [...]

Movement and interaction within banner ads attracts higher click-through rates. The goal is to design a series of interactive banner ads relative to different types of products. This gets the client into consumer psychology and behavioral targeting. [...]

VirtuosOnline employs independent click fraud measures that enable objective assessment and flags suspicious activities across all ad engines. Handling disputes and refunding accounts is part of this service. [...]

FREE Consultation

Want to see if Internet Marketing will benefit your business and how many potential customers search the internet looking for your products or services? Want to know how your current website stands in the market? Want to see how your website is doing comparing to your competitors?

For serious potential customers, we provide a free analysis and report, along with a 1 hour consultation.

Fill out this form to get started: